Essential & Everywhere: Ecommerce for Local Businesses

A talk by David Mihm
Founder, Tidings

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About this talk

Outside of first responders and medical professionals, few cohorts of society have been more dramatically impacted by COVID-19 than local business owners. On top of the incredible difficulty navigating staff and customer safety, disruptions to supply chains, and simply trying to break even, COVID-19 accelerated the convergence of two parallel trends: Google's corporate ambitions and consumer purchase behavior.

The good news is, ecommerce technology has enabled local businesses to keep up with these trends -- it's just a matter of setting yourself up for success. David will walk you through his step-by-step recommendations to enable and optimize ecommerce for your local business, and get more online and offline purchases in a post-COVID world.

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